Call for Creative Activism Consultant

Purpose of The Consultancy

Intimate Partner Violence continues to be a leading cause of injury and death amongst women and girls. There is a need for community awareness coupled with robust advocacy to address the systemic failures that contribute to the high levels of Intimate Partner Violence despite a robust regulatory environment. The National Strategic Plan on Gender Based Violence Pillar 3 creates an opportunity for the development of existing and new legislation to address gender-based violence in South Africa. To this end the Domestic Violence Amendment Act, the Criminal Law Sexual Offences and Related Matters Amendment Act and the Criminal Law Amendment Act have been passed. Unfortunately, legislation addressing GBVF specifically is not enough, other laws having implications on GBVF prevalence in the country must be developed in conjunction with the current GBV laws for there to be a difference. The 1996 Constitution gives provincial governments responsibility for the licencing of micro manufacturers and retailers who sell alcohol to the public. This mandate is vested in provincial liquor boards/authorities. The Constitution also gives municipalities responsibility for the Control of undertakings that sell liquor to the public. As a result, liquor policy, legislation and regulation is fragmented, varying from province to province and, where local government exercises its mandate, from municipality to municipality. Furthermore, there is little real alignment between national, provincial and local policies and practices.

The goal of this consultancy is to raise awareness on the relationship between harmful alcohol consumption and Intimate Partner Violence with a view towards influencing national liquor policy in South Africa. This campaign shall run online and will include and aspect of documenting stories of experiences of victims of IPV.


Sonke Gender Justice (Sonke) is a South African-based non-governmental organisation that works across Africa to strengthen government, civil society and citizen capacity to support men and boys in taking action to promote gender equality, prevent domestic and sexual violence, and reduce the spread and impact of HIV and AIDS. Using a human rights framework to achieve gender equality, Sonke endeavours to create the change necessary for all to enjoy equitable, healthy and happy relationships that contribute to the development of just and democratic societies.

Sonke is involved in a wide range of initiatives and activities which encompass its multi-faceted approach to promoting gender equality, including addressing the root causes of Intimate Partner Violence. The “Safe at Home, Safe in Relationships” project, a partnership between Sonke Gender Justice, MOSAIC Training Services and Healing Centre for Women, and the Swaziland Action Group Against Abuse, aims to increase individual and community knowledge and understanding of harmful gender norms and their linkage to Intimate Partner Violence, increase rights literacy and citizen driven advocacy and activism aimed at accessing justice for victims and survivors of Intimate Partner Violence, and holding governments to account for their obligations to prevent Intimate Partner Violence.

The project will do this through using socio-ecological, gender transformative and human rights-based approaches when undertaking interventions at the individual (through workshops and dialogues), community (through peer outreach and local media), institutional (through coalition strengthening, learning exchange and organisational capacity building) and structural (through policy advocacy and government accountability) levels.

The project is currently being implemented in a mix of urban, peri-urban and rural locations with similar social issues of poverty, high crime, illegal and/or informal housing structures, with low income, high unemployment, illiteracy and high levels of substance and alcohol abuse in South Africa (Gauteng and the Western Cape) and eSwatini (Manzini).

Terms of Reference for Consultancy

The consultancy requires knowledge of creative activism and how to use creative activism as a tool for policy advocacy. The focus issue is, the relationship between harmful liquor practices and Intimate partner violence, highlighting the need for development of homogenous liquor regulations across South Africa. The campaign needs to be informative and humanise its subjects. The Consultant will develop a creative activism strategy in partnership with Sonke’s Policy Development and Advocacy specialist and CSI Unit. The consultant shall be expected to author various real-life stories that profile the experiences of victims of Intimate Partner Violence.

Expected Deliverables

Develop a creative virtual campaign that includes use of print, radio, online media, and any other platform the consultant deems useful to raise awareness on the issue of harmful alcohol practices and intimate partner violence. The campaign shall be used as a tool for training other civil society organisation to develop similar campaigns and should thus be structured and developed in a way that it can be replicated when the need so arises. The consultant will also develop a report post the campaign to show the trends of interaction with the campaign and level of reach and impact of the campaign. We would also expect media stories from victims of Intimate Partner Violence.

Qualification and Experience of The Service Provider

  • The consultant must have at least five years’ experience in creative activism with a wealth of experience in policy advocacy work in the non-profit sector
  • Previous experience in conducting similar work for international/national donors will be an advantage.
  • Excellent interpersonal and communication skills.
  • Experience working with radio and print media .
  • Excellent written and spoken English
  • The Consultant must have experience empathetically interacting with victims of violence, include those with disabilities. 
  • Knowledge of other languages widely spoken in the project implementation sites will be advantageous.


The assignment will  be implemented  between April – May 2023. The specific dates of which shall be finalised in consultation with the successful bid.

Requirements and Contractual Arrangements

The consultants are required to submit a technical and financial proposal addressing all the requirements mentioned in terms of reference along with a detailed financial proposal which provides a clear breakdown of all expenditures which are associated with the project. 

The consultant should also submit their CV and those of the team members who will be involved in this project, including a list of their past publications relevant to the topic. Sonke Gender Justice will select the consultant/firm. The contractual agreement will be with Sonke.

Financial Bid

The Bidder shall indicate the costs of services it proposes to supply under the contract.

To Apply

The application should include: Introduction, Background or CV of the consultant/company, Proposition on how the activity would be conducted and time frame. Send application by 19th April 2023 addressed to Namuma Mulindi at email, 


Sonke Gender Justice office


One (1) month

Closing Date

19 April 2023